Strongbow Apple Ciders brought nature into the city and invited urbanites to refresh and reconnect in an interactive urban oasis. For the very first time, Strongbow collaborated with three of Malaysia’s well-known nature-whisperers to uplift nature into our city.
The Wonderland recreated the experience of walking through an orchard in a kaleidoscopic setting, signalling an adventure between dreams and reality – a place for you to discover consciousness. You could sit and gaze at the ‘sky’ inside this wonderland, and uncover a new experience within the ‘tress’.
The city we live in can sometimes be cold and demanding. This installation reconnected nature with urbanites through a reversal of the concrete jungle itself.
Enter the concrete jungle that turned itself into a playful and welcoming jungle that responded to social activity. Your interaction with the trees would trigger lights in the space, demonstrating the relationship between nature and humans, where one truly needs the other.
An experimentation that reimagined our outlook on everyday routines – which often lacks human connection and is short on refreshing environments.
What if nature took over the shopping mall – our favourite destination, with lush greenery? Regular spaces were refreshed by nature, allowing us to take a step back, exhale and reconnect.